Cibit-Bank > Press center > Rules for using the logo

Rules for using the logo

A few words about the rules
The corporate identity is based on several basic elements: the logo, colors, and font. They serve as a starting point for solving any design tasks. These rules are instructions for using the style.

There are two options for the location of the logo elements:

Main version

Additional version

 

The main version of the logo is used in most cases. It looks great on letterheads and business cards, in magazines and presentations, on signs and billboards.

The image consists of three elements combined and inscribed in a simple circle shape. Elements similar to the petals are rotated 120 degrees with respect to each other.

On the left side of the sign two elements symbolize the letter “K” – “initial” (initial letter) of the name of the company “CIBIT-BANK”.

The gap between the elements symbolizes a cursor and a dynamic arrow – an image of aspiration, development and banking growth.

All three forms (elements) symbolize in their color the Republic of Abkhazia – the three main foundations are mountains, nature and the sea. The colors of these elements are Blue (Frosty Sky), Turquoise and Dark Azure.

The logo in combination with the name of the Bank is a priority in use. Changing the proportions of the logo, the distances between its elements is prohibited.

Font

For design purposes, it is recommended that you use the PT Sans font for both headings and solid text.

The PT sans typeface is a universal font with an open user license. The font is intended not only to serve print publications, online information resources, official and business correspondence, education and science, but also to promote the development of national scripts and intercultural exchange. The font contains a standard set of characters for working with languages of Western and Eastern Europe, a set of standard Cyrillic characters, and includes characters from all alphabets of the state titular languages of the Russian Federation.

Corporate Palette

The “CIBIT-BANK” corporate palette consists of 7 colors. 4 of them are primary, and 3 are additional. Originals of the correct colors are always at hand, as they are taken from the elements of the corporate identity.